About the Role:
We’re looking for a creative and driven Social Media & Content Apprentice to help build and grow the online presence of Prima Consulting. You’ll focus on making our brand stand out, engaging the right audience, and getting our message in front of the people who matter most.
Your main platform will be LinkedIn — with Instagram and Facebook added as we grow. You’ll plan and manage content, produce short-form videos, and experiment with new ideas to boost visibility and engagement.
This is a hands-on opportunity to learn, create, and grow into a full-time social media role.
Key Responsibilities
Social Media Operations
- Support the daily management of Prima Consulting’s social channels (starting with LinkedIn)
- Plan and maintain a content calendar to ensure consistent posting
- Monitor audience engagement and participate in conversations online
Content Creation & Video Production
- Write engaging copy for posts on services, blogs, updates, and industry topics
- Shoot, edit, and publish short videos and reels — including event highlights and team culture clips
- Design visually appealing graphics and posts using tools like Canva or Adobe Express
Trends, Hooks & Audience Engagement
- Stay updated on current social media trends, formats, and algorithms
- Understand what hooks, formats, and storytelling styles drive engagement today
- Experiment with different content approaches to learn what performs best for our audience
Employer Branding
- Capture and showcase company culture through stories, photos, and videos
- Create engaging content around office events, celebrations, and milestones
Analytics & Insights
- Track key metrics like reach, engagement, and growth
- Share insights and suggest improvements based on what’s working
Requirements
Must-Have Skills
- Basic understanding of LinkedIn, Facebook, and Instagram
- Ability to edit short videos and reels
- Familiarity with design tools (Canva, Adobe Express, etc.)
- Good writing skills for captions and post copy
- Awareness of current social media trends, hooks, and formats that perform well
Nice-to-Have Skills
- Experience managing social media pages (internship, freelance, or personal projects)
- Understanding of social media analytics tools
- Interest in B2B or professional services content
Who This Role Is For
- A creative thinker with strong curiosity about social media and content
- Someone who actively follows platforms and understands what works now
- A fast learner who wants to grow into a professional content or marketing career
- A team player who enjoys experimenting with ideas and seeing results
Growth Path
This apprenticeship starts with a 3-month program focused on learning, creating, and contributing to real campaigns. High performers will receive a full-time job offer with a chance to lead social media strategy across Prima Consulting and its affiliate brands